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Digital Transformation + MarTech

Get the right tools working for you, not against you

You’re either drowning in disconnected tools that don’t talk to each other, or you know you need better systems but don’t know where to start. You’re paying for platforms you’re not using properly. You can’t get the data you need. And you’re not sure what you should actually own versus what you’re being sold.

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What is martech?

Website, CRM, email automation, analytics -properly set up, properly integrated and actually helping your business.

Services

  • Website + eCommerce Platforms

    Platform selection, setup, or migration. Built for your business, not someone else’s template.

  • Email Marketing + Automation

    Mailchimp, Klaviyo, Active Campaign -properly set up with automation that actually saves you time.

  • CRM Setup + Management

    Customer data in one place, properly organised, actually useful.

  • Marketing Automation

    Workflows that work while you’re busy running your business.

  • Analytics + Tracking

    Google Analytics properly configured so you know what’s working and what’s not.

What you get

  • Assessment of your current tech stack. What you have, what you’re paying for, what you’re actually using, and what’s missing.
  • Recommendations for tools that fit your budget and needs. Not the most expensive options—the right options for where you are now.
  • Implementation and integration. Getting systems set up properly and talking to each other. I coordinate with specialists from my network when needed.
  • Training for you and your team. So you can actually use what you’re paying for.
  • Ongoing optimisation and support. Making sure things keep working as your business grows.

Who this is for

This works best if:

  • Your current tools aren’t talking to each other
  • You’re paying for platforms you barely use
  • You can’t get the data or reports you need
  • You’re locked out of your own systems
  • You’re starting from scratch and want to build it right
  • You’re outgrowing your current setup
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What makes me different?

Technology agnostic

I recommend solutions based on what you need, not what is trending or what pays me commission.

You keep the keys

You own your data, have access to everything, and can take it with you if you want.

Built to scale

Start simple, add complexity as you grow. No over-engineering.

Plain English

I explain what things do and why they matter. No technical jargon.

How this works

7

Discovery + Assessment

  • Review current tools and systems
  • Identify gaps and opportunities
  • Document what you own vs what you’re paying for
7

Recommendations

 

  • Platform options based on your needs and budget
  • Integration requirements
  • Implementation roadmap
7

Implementation

 

  • Platform setup and configuration
  • Data migration if needed
  • System integrations
  • Testing and refinement
7

Training + Handover

 

  • Team training on new systems
  • Documentation
  • Ongoing support plan